Pro bono design is a word that you might grow accustomed to hearing in the design circles. It simply means doing some design work for free. Pro bono design can be a great way to build your portfolio. It can even allow designers to take projects from not-for-profit firms to further the public cause. Pro bono design can also sharpen your design sense and give you invaluable insights about the relationship between clients and designers. It can also instill good design sense in fresh-outta-the-gate designers. For all the effort that good design takes, it is often perceived to be ‘invisible’ to most of the people. The subtle touch. The artistic nuances. The clear attention to detail. And the love and dedication that goes into crafting that masterpiece. It’s no wonder that major brands and businesses consider design integral to their goals. Pro bono design is nothing less when it comes to the details.
Despite appearances, good design is the result of much trial and error, and some solid building blocks. Design elements such as colors, shapes, fonts and lines are endlessly refined and manipulated to deliver a complete package for consumers and businesses alike. Even then there are changes to brands and logo designs as time passes, as a result of shifts in the market or in perceptions Unfortunately, because of the ‘invisible-ness’ of design, many people want designers to design that logo/ brand-identity for free.
That being said, there are some circumstances that can benefit you if you decide to do pro bono design work.
How Pro Bono Design Work has evolved
In today’s increasingly mobile and fast-paced world, people want results and they want them fast. Convenience is crucial as well. And social media startups and businesses are mushrooming, with the need for fast-paced design work at fever pitch levels. Pro bono design work isn’t any less demanding. Sometimes clients have their preconceived notions about pro bono work not being as high quality as regular fee-based design work.
The truth is that pro bono design work also defines the designer’s prestige and repute as much as their commercial work. And it takes a lot of thinking and to-and-fros to arrive at the best possible design.
Startups and non-governmental organizations have limited budgets. Which is why they don’t focus on the brand identity part that much. For startups, most of their resources are directed to getting their revolutionary idea off the ground.
As a means of offering quick and quality-conscious branding and design services, there is an online logo maker that can churn out crafty logo designs for your brand. An automated yet creative design tool that takes into consideration your industry and brand name, and providing professional grade designs for you based on the choices you make. Its free for designing your logo and if you’re happy with the results and need it for yourself, only then does it ask you for a fee. Perfect for designing mockups and variations, paying only if you’re satisfied.
Its simple and intuitive to use and it can be used by both professionals and casual individuals alike.
Pro Bono Designing Made Easy
The advantage of using such a tool is that it takes care of the client’s concerns about a designer not giving it their all on a work-for-free situation. Designers who want to make their name by signing up for few pro bono projects to expand their portfolio might be the exception to this though.
But most importantly, it gives you, the customer, the reins of designing your own logo, all without the need for specialized design knowledge. Because of the sparse amount of time involved in creating that logo that you have always wanted, the online logo maker puts you in charge of everything.
With the help of the online logo design maker tool, any firm or individual can assume the role of a pro bono designer. This tool is primarily geared towards those who just need an affordable head start in the branding & designing sphere. Dedicated commercial designers have their own pros and advantages if your business needs to bring its vision to life. Both pro bono and commercial design can work side by side, with operational considerations, requirements and budgets playing an influential role in what companies can opt for. Pro bono design can and always has offered value for companies who opt for it.
