Category Archives: Branding

The Transformation of the Barbie Logo: 1959 to 2024

Barbie is arguably the world’s most popular doll. She emerged on the scene in 1959 and became an instant cultural ...

4 Jul 2024

Designing For Luxury Brands — From Strategy to Brand Building

Designing a luxury brand is more than just creating a refined logo. Deep strategic thinking results in luxury brands that are ...

29 Mar 2024

3 Steps You Must Take For Branding Your Business

Technological and digital advancements have turned business competition fierce. Each day thousands of start-ups are born but sadly not many ...

17 Jan 2024

From Classic to Cinematic: Wonka’s Logo Evolution and Branding!

There’s a new Wonka logo in town and it’s as rich, decadent, and caramelized as you could hope to see! And ...

4 Jan 2024

Pop Art in Branding: Make Them Notice You

It all started in the ‘50s. Artists like Andy Warhol, Roy Lichtenstein, and James Rosenquist were gaining prominence. Their art was ...

9 Aug 2021